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Research Methods

Categories of Research Methods and Ways to Find Them

Business

Business research is the systematic and objective process of generating information for aid in making business decisions.

Major Research Topics:

  • General Business Conditions and Corporate
  • Financial and Accounting
  • Management and Organizational Behavior
  • Sales and Marketing
  • Information Systems
  • Corporate Responsibility

To find books, please use CityU LibraryFind. Perform a Subject search using: "Business -- Research -- Methodology", "Management -- Research -- Methodology", "Marketing research -- Methodology", etc. Select Books under Resource Type.

 

Humanities and Social Sciences

 

To find books, please use CityU LibraryFind. Perform a Subject search using: "Communication -- Research -- Methodology", "Humanities -- Research -- Methodology", "Social sciences -- Research -- Methodology", etc. Select Books under Resource Type.

Science and Engineering

To find books, please use CityU LibraryFind. Perform a Subject search using: "Architecture -- Research -- Methodology", "Medicine -- Research -- Methodology", etc. Select Books under Resource Type.

iTunes U Course

 

  Course Description:
Qualitative and quantitative methods, data sources, reliability, validity, data collection and research design, and ethics in research.
  Course Description:
Research methods, strategies, and statistical analysis skills necessary to produce and critically analyze research reports and data compilations used in forming public policy.
  Course Description:
This self paced class is created as a review of basic research knowledge for social workers and as a supplement to current social work students in research classes.

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  Course Description:
Theory and practice of marketing research will be covered with emphasis on development and evaluation of research projects.