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Business Information on China

Market statistics

Statistics can be used to gather information about a market including demographics, consumer lifestyles and trends as well as economic influences which are all important factors in understanding a market.

The following Library resources are available on the web or in print.

China and overseas

Consult the following to compare statistics for China with those from other countries.

Consumer Asia Pacific and Australasia [print]

Asian marketing data and statistics 2007/2008 [print]

International marketing data and statistics. 2012 [print]
Covers socio-economic trends, consumer expenditure, retailing, consumer market sizes and more.

Eurostat regional yearbook [print]
Provides statistics on Europeans' lifestyle.

Print and electronic books

To locate other resources, Use Advanced Search in CityU LibraryFind, and search by Subject. Examples of Subject searches include:

  • Consumers -- China -- Statistics
  • Market surveys -- China
  • China -- Commerce -- Periodicals
  • China -- Commerce -- Statistics -- Periodicals

Reference journal