Welcome to the Research Guide for Marketing!
These resources have been selected by librarians and faculty to assist students and researchers in the subjects covered by the Department of Marketing.
Use the tabs to the left to browse the recommended resources.
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Create your personal database of references
Use EndNote, a citation manager subscribed to by the Library, to help you store and manage the citations of your references, and generate bibliographies for your research papers. To get started with EndNote, refer to the EndNote Research Guide. |